Many authors are not particularly marketing savvy , often because they have no interest in becoming marketing savvy. I'll admit I'm one of them. I have no problems getting on a Yahoo group and posting a glowing review of a friend's book. But it's agonizing to do the same thing for my own. It just goes against that old "don't brag; it's not nice" thing I learned as a kid, I think.
There's always the question of what to do, where to post, what is time-efficient and what's a waste. Do online chats produce sales? What about MySpace? Do book trailers attract readers or annoy them? And does it pay to shell out big dollars for color ads in trade magazines?
ACK! Is it any wonder some authors are intimidated?
The following site doesn't try to answer all those questions, but it does lay down a basic format for preparing for a PRINT book's release. There are handy links to helpful resources, among other things. I thought it was well written and easy to follow. I hope it's helpful to some of you, too.
*~*~*~*~*~*~*~*Tawny's Erotic RomanceSydney's Sassy, Sexy Romance
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